Capture Captain is a mobile app which allows teams to plan, direct and collect video content anywhere in the world on a mobile phone creating
the foundations for brand-consistent and authentic content with professional results.
After their proof of concept stage, the Capture Captain directors needed to take their idea from ‘back-bedroom’ to professional.
Their vision was extremely clear to the extent that technical capability of a supplier was equalled by that of shared values and a strong relationship.
As a start-up, it was also critical that all aspects of the brief could be delivered on the agreed budget – meaning absolute transparency and no surprises.
Part of the vision of Capture Captain was that the app needed to offer an amazing experience for the user. Knowing that people would use the product with little to no introduction or training, it needed to be intuitive but also needed to operate very smoothly and in an aesthetically pleasing way.
This meant that attention to all levels of detail was imperative. A button alone required thought and consideration – and this was before Merisis had been engaged.
The overall outcome was for a functioning app, available for Capture Captain to commercialise..
For Merisis, it was important to understand and appreciate the overall vision of the client. As their ideas and creative application were so defined, a lot of focus was given to helping realise not just the technical challenge, but the visual nuances too.
Although a strong brand had been created, an app hadn’t been fully delivered as of yet, so ensuring the correct visual reactions and transitions – down to the last pixel – was all part of Merisis’ process.
Nico Cellabos-Jones, Managing Director, Capture Captain
But to really deliver, Merisis needed to not only appreciate the role the app will play within someone’s world – but also what problems was it trying to achieve, and how it would be used.
One of the larger challenges was that of data transfer – something which, done badly, could easily render the app useless at worst, or very frustrating at the very least.
Another key challenge, considering the tight budget, was deciding if to build iOS first, or Android. The result was a solution which could enable both platforms.way.
Capture Captain launches successfully and with great success – much of which is down to the tenacity and promotion of the directors – however Merisis are proud in an app which was delivered as promised, but also in building a relationship and understanding which continues to grow with new projects.
The app’s use has crossed continents, joined families and enabled businesses to get video messaging to market in a fast and professional way.
For more info on Capture Captain, click here.
Yusen Logistics have over 595 offices in 255 cities in 47 countries and regions working across industries such as aerospace, automotive, tech and healthcare.
Merisis work with Yusen Logistics’ European warehousing and distribution network.
Unfortunately, the embedded software did not offer the flexibility or customisation options required. Yusen Logistics’ requirement was to create an interface which enabled all key contributors and owners of different elements of the logistics process to have greater visibility at any given time. An additional goal was to improve efficiency within the ordering logistics process.
The challenge for Merisis was to design and build a dashboard which was to be both very flexible as well as retaining the valuable data from the ‘off the shelf’ software solution too. It was extremely important that Merisis’ solution didn’t create additional or repeat work for Yusen Logistics or indeed, for their customers.
Merisis worked alongside Yusen Logistics and combined their understanding of the logistics industry with technical capability to create a solution which would seamlessly interact with the content on the base software package used across the business.
To start the project, meetings and workshops were arranged which soon identified duplicate processes within the incumbent solution as well as a dependence on manual updates and notifications which could lead to error and increased processing time.
In addition, Merisis felt that other technologies such as GPS location tracking was not being utilised to its best, and therefore saw ways to modernise the tracking process. A key part of the challenge was ensuring the central system was not replaced and all additions were to act as enhancements. This was to make sure the users of the system had an uninterrupted and stress-free experience and the benefits of previous work was retained.
Chris Davidson, Regional Application Specialist (TMS), IT
Yusen Logistics’ Road Portal has been a great success delivering on expectation for the first stage with new enhancements ready to create a more effective and relevant system. It’s enabling Yusen Logistics to offer their clients an enhanced level of visibility which was not previously available to them with the industry solution.
Furthermore, the new real-time elements positions the Road Portal as a single point of truth, not just for logistics companies, but also for manufacturers, warehousing and the customer.
The portal has delivered the functionality, accessibility and bespoke personalisation which wasn’t previously available. Such is the positive feedback that both Yusen Logistics and Merisis are continuing to develop and improve the portal – adding new components making it an invaluable tool for them and their customers.